Mike Diver at LADbible put out a call for amusing stories to counter all of the depressing news at the moment, so I immediately thought about all the times video-game firms have made massive cock-ups when it comes to marketing. That time Ubisoft sent out beeping safes to promote Watch_Dogs was a particularly impressive one, resulting in a call to the bomb squad in Sydney. But surely the king of all cock-ups has to be that time THQ Nordic held an AMA on 8chan.
I still can’t believe that actually happened.
Brighten up your day by reading about very embarrassing things done by companies who really should know better (link opens in new tab):
Stupid Video Gaming PR Stunts That We Can Laugh About Now, Probably
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