Will Ninja Theory maintain their creative independence under Microsoft?

One of the most surprising announcements of E3 2018 so far came at the Microsoft press conference, when the American giant said it had acquired the British studio Ninja Theory, makers of Hellblade: Senua’s Sacrifice, DmC: Devil May Cry and Enslaved: Odyssey to the West. Good news for game-starved Xbox fans, but how will Ninja Theory fare under this new arrangement?

Ninja Theory said in a video (embedded above) that Microsoft has promised them unprecedented creative freedom as well as generous support – but I wonder how long that promised freedom will last. Will it survive a commercially underwhelming game, for example?

I wrote down my thoughts in an article for Kotaku UK, linked below. But what do you think? Let me know in the comments!

Ninja Theory is a Great Purchase for Microsoft – But is it Good for Ninja Theory?

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