Ninja Theory just announced that they’ve raised £60,798.80 for the mental health charity Rethink Mental Illness by donating the proceeds from sales of Hellblade: Senua’s Sacrifice on World Mental Health Day. Obviously, the occasion was marked by the traditional handing over of a giant cheque. (I presume this was just for show, who even uses cheques these days?)
Tameem Antoniades (Ninja Theory co-founder and Chief Creative Ninja) said “We’re proud of our fans for showing their kindness towards others who, like our hero Senua, need our help and support to continue the good fight. Our donation to Rethink Mental Illness will impact many people’s lives in a meaningful way and help shed light on their darkness. Our small gesture has made a big difference. Thank you.”
Good work, everyone.